DAZN has secured international rights to broadcast WSL games in a number of countries worldwide, including Spain, Italy and Japan, furthering the league’s growing global reach.
The two-year deal will see DAZN offer live and on demand access in its key markets to at least two WSL matches in each gameweek, as well as multiple Women’s FA Cup games, for free on the DAZN UEFA Women’s Champions League YouTube channel.
The new coverage will be available in DAZN’s key markets, which are Spain, Italy, and Japan, as well as Albania, the Balkans, Bulgaria, Greece & Cyprus, Hungary, Malta, Romania, the Stans (previously CIS – including Kazakhstan, Kyrgyzstan & Uzbekistan) and Turkey.
DAZN already holds exclusive global rights for the Women’s Champions League, broadcasting every match for free live on YouTube and massively growing the competition whereby last season’s final between Lyon and Barcelona commanded a live audience of 3.6m.
DAZN also recently acquired rights until 2027 to broadcast Spain’s Liga F, which means 240 matches per season, including Barcelona and Real Madrid, and holds an eight-year deal for Japan’s WE League.
In the UK, select WSL matches are broadcast on Sky Sports and BBC platforms as part of a landmark 2021 deal that saw TV rights sold within the UK for the first time. All other games are available for free on the FA Player, which is also accessible internationally.
But DAZN’s new involvement in the WSL, given the network’s proven record of top class broadcasting, should see the league develop even more in international markets.