Chelsea

Chelsea takeover: Prospective buyers receive 'industry brochure' with money-making tips

Sean Walsh
200 parties have registered an interest in buying Chelsea
200 parties have registered an interest in buying Chelsea / Craig Mercer/MB Media/GettyImages
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Parties interested in buying Chelsea have received an 'industry brochure' revealing how the club can make more money in the future.

It was reported on Tuesday that around 200 investors have expressed an interest in buying the Blues ahead of Friday's deadline for proposals to be submitted.

And the Daily Mail add that those looking to take control from Roman Abramovich have been receiving advice on how to nearly double the club's revenue should they become the new owners.

The first point of action is related to Stamford Bridge. Chelsea's stadium is currently the ninth largest in the Premier League with a capacity of just over 40,000, restricting the Blues' matchday income to around £70m a season.

The brochure points out that increasing stadium capacity to 62,500 would generate £200m, nearly a 200% increase on existing revenue.

It's also asserted that purchasing the adjacent Fulham Broadway shopping centre could open up commercial opportunities, while there is also scope for residential properties to be built on the site if purchased.

Stamford Bridge's naming rights could also be sold to generate more funds. Other money-making tips include the restructuring of Chelsea's commercial model to make them more akin to a US sports franchise, while the resurrection of the European Super League is also mentioned.

The brochure adds that Chelsea's squad is the fourth most valuable in world football and that they are a 'top 10 club in the world'. Christian Pulisic is also referenced in the report for his potential commercial value in the US.

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