Leicester City striker Jamie Vardy was so disgusted by his side's performance in their 5-0 drubbing away to struggling Crystal Palace that he felt moved to apologise directly to Foxes fans on social media.
In a heartfelt Instagram post, Vardy wrote:
"I would personally like to apologise for yesterday’s shambolic performance! It wasn’t and isn’t acceptable for us to lose in that way EVER!"
He also expressed his gratitude to fans who were actually at Selhurst Park to witness their side's humiliation: "Thank you to all the travelling fans who supported us. You deserved better."
Jamie Vardy's 17 league goals for the Foxes this season are arguably the main reason why Claude Puel's side are comfortably ensconced in 9th place in the Premier League table.
However, the England man had precious few opportunities to add to his tally on Saturday, as the Eagles - inspired by the excellent Wilfried Zaha and Ruben Loftus-Cheek - played more like a top-four side than relegation strugglers.
Palace's win means they are more than likely to avoid the drop, as they are now in 11th place with 38 points.
As for the Foxes, they have enjoyed a relatively untroubled season, at least since Claude Puel took over last October. However, the Leicester boss is by no means universally popular with Foxes fans - particularly not after Saturday's result, which means Leicester have now lost three of their last four league matches.
Although most of the responses to Vardy's classy apology on Instagram were warm and appreciative, one fan took the opportunity to vent their frustration with the manager.
dj_hamber_official had just two things to say: "Puel out", and "When puel leave Leicester win again vardy". Then again, some Southampton fans may have said similar things about Puel last season - and the Saints went from mid-table comfort then to a relegation battle now.