Stoke City's £12m signing of Xherdan Shaqiri has captured the imagination of supporters, after the club revealed the Shaqiri-printed '22' shirts have already become the fastest selling jerseys in Potters' history.
The Swiss international arrived from Inter Milan on Tuesday, and the deal has also seen a huge increase in demand for match-day tickets and season cards. There is now only limited availability for the Potters' upcoming home matches, while this weekend's clash with Tottenham is sold out.
Speaking to the club's website, the former Bayern Munich star mentioned his delight that the deal has finally been completed. He said: "I am very happy, and incredibly excited that this transfer to Stoke City has finally happened.
"Over the past three days I have met great people at the club and witnessed the wonderful atmosphere at the Britannia Stadium on Sunday. That experience was overwhelming. My special thanks go to the manager, Mark Hughes, Chief Executive Tony Scholes and Mark Cartwright for their work in helping to make this deal happen over the past few months.
"I sincerely appreciate it so much, and will give my utmost to pay them and the supporters back on the pitch over the coming months and years. I can't wait to meet my new teammates and make my debut for the Club. It feels great to finally be a Potter!"
He also expanded on the importance of manager Mark Hughes to the deal, continuing: "It is very important for me to have the coach behind me, showing great belief in me and Mark Hughes has done that.
"He is a great guy, a great coach and somebody that I am really, really excited to work for.
"We have had many conversations, spoken about lots of different things and in the end this was the move that I really wanted to make. It is the perfect move for me, everything about it fits – and for me it is the perfect decision.
"I really want to show him, and the rest of the staff, players and supporters great football on the pitch and hopefully help move the club forward.
"I wanted to sign for a club with a progressive attitude and with quality already inside the building and Stoke City has that right here. Stoke have some very good players at the club and they are growing together stronger and stronger, which is hugely important.
"I am sure that we will make a very good season together, play good football and show the supporters some really exciting times."