Manchester City striker Raheem Sterling is reportedly setting up his own football agency after parting ways with his long-term agent, Aidy Ward, last year.
Sterling's mother, Nadine Clarke, is listed as the sole director of 16ninetytwo Sports Management Limited, and the forward is expected to negotiate his own contract negotiations, according to the Daily Mail.
The report claims he will begin talks with the Premier League leaders at the end of the current season when he will have two years left on his existing deal. It is also reported that he has no plans to bring in any other advisor and will use Northridge Law for legal advice, who already deal with Sterling's England colleague Jadon Sancho.
According to FA rules, players are prohibited from acting as intermediaries themselves, which is why Sterling's mother is on the board of directors. The agency is yet to sign up any clients, but preliminary conversations have reportedly taken place with several players.
The England international is keen to follow in the footsteps of City teammate Kevin De Bruyne, who this week signed a new four-year contract worth in excess of £350,000-a-week, negotiated by himself, using Belgian lawyers Daan Buylaert and Sven Demeulemeester to finalise the paperwork. Sterling is currently on £300,000-a-week and he will be looking for improved terms.