EA Sports has revealed that a possible name change could be on the cards for their iconic FIFA series as plans for a "very bright future" get underway.
FIFA holds a place in the Guinness Book of Records as the best-selling sports video game and has been in existence since 1993. EA Sports revealed that a record-breaking 9.1m players joined the game at the launch of FIFA 22 earlier this week and 460m million matches had already been played.
Cam Weber, the head of EA Sports, revealed that the company are considering rebranding the FIFA series. "We’re here to create the best experiences for football fans everywhere. To do that, we start by listening to our players," he said in an official press release.
“We continually invest in the partnerships and licenses that are most meaningful to players, and because of that, our game is the only place you can authentically play in the iconic UEFA Champions League, UEFA Europa League, CONMEBOL Libertadores, Premier League, Bundesliga, and LaLiga Santander, among many others.
“As we look ahead, we’re also exploring the idea of renaming our global EA SPORTS football games. This means we’re reviewing our naming rights agreement with FIFA, which is separate from all our other official partnerships and licenses across the football world.
“The future of football is very big and very bright. Our priority is to ensure we have every opportunity to continue delivering the world’s greatest interactive football experiences. Thank you again for your support and feedback on this year’s game. We look forward to creating the future of football with you.”
Speaking on the success of the launch of the new FIFA 22, Weber added: "Since launch, we’ve already had 9.1 million players join the game, 7.6 million Ultimate Team squads created and 460 million matches played. We will continue delivering amazing experiences throughout this season, but first - a heartfelt thank you to our incredible community of football fans.
“While we are only at the beginning of our journey with you in this year’s game, we’re also focused on where we go from here.”